MediaLink Expands Executive Search Practice with Two Senior Hires

Time, Inc. Veteran Bucky Keady Joins as Senior Vice President;
Suzanne Kelly as Vice President

NEW YORK–(BUSINESS WIRE)–MediaLink, an Ascential company, announced today that it has hired Bucky
Keady and Suzanne Kelly as Senior Vice President, Executive Search and
Vice President, Executive Search, respectively. Both will be based in
New York and will report to Trish Shortell, Managing Director, Executive
Search, who joined MediaLink in 2018.

The hires follow an extensive period of growth for MediaLink’s executive
search practice under the leadership of Shortell, on whose watch revenue
has significantly increased. In her role, Keady will oversee team
management, client services, and product offerings; she will also lead
searches across the media owner category. Kelly’s primary focus will be
on global CEO searches across the media and marketing industries.

“Talent is frequently identified as the most vital and elusive asset for
progressive companies,” said Shortell. “MediaLink’s executive search
practice exists to close the gap. The increasing demand for outstanding
people has compelled us to add leaders whose skills and mindset match
the vision of our talent practice and the needs of our clients. In the
media world, Bucky is considered the gold standard for excellence in
talent management and is a deeply trusted partner to CEOs and boards.
Suzanne has honed her solutions-focused approach through executive
search experience client-side and in various advisory roles. I’m
delighted to welcome them to the team.”

Keady joins MediaLink following an 18-year career at Time, Inc., where
she was most recently SVP of Talent and Learning & Development and was
responsible for talent transformation to support the company’s
high-intensity transition to a multiplatform media company. While there,
Keady was an active participant in multiple mergers, acquisitions,
launches and divestitures, including creation of the talent
infrastructure for the new Time Inc. as it separated from Time Warner.
She oversaw talent management and learning and development for over 30
major brands across the organization and built teams for newly launched
digital brands like, PeopleTV and #welldone. Earlier, Keady
was an Associate Director of Human Resources at Condé Nast and also held
positions at Cushman & Wakefield and Smith Barney, Harris Upham & Co.

Kelly comes to MediaLink from Geller & Company, a strategic financial
advisory firm, where she was focused on human capital and talent
acquisition. Previously, Kelly spent five years at The Estée Lauder
Companies, most recently as Director of Global Talent. There, she led
the recruitment process, played a key role in talent management across
brand and function and helped centralize talent acquisition globally.
She was also a recruiter in the Financial Officer Practice at Russell
Reynolds Associates and has held positions at Thomson Reuters, Morgan
Stanley and Deloitte.

“I’m a strong believer that an organization’s corporate strategy is only
as strong as the people and culture that support it,” said Keady. “The
media and marketing industries in particular are undergoing a massive
transformative period. They require creative talent solutions that can
completely reimagine how a company operates and then, therefore, their
business challenges. I was intrigued by the prospect of solving business
problems from multiple perspectives, and that’s exactly where MediaLink
excels. I’m thrilled to get started with Trish and the entire team.”

About MediaLink:

MediaLink is a leading strategic advisory firm operating at the
intersection of media, marketing, advertising, entertainment, technology
and finance. Unlike any other company in the strategic advisory space,
MediaLink provides counsel for navigating the age of digital disruption
in the core areas of talent and organization, marketplace development,
brand transformations, technology application, agency optimization and
investor strategies. Founded in 2003 by Michael E. Kassan, MediaLink
employs 165 professionals in New York, Chicago, Los Angeles, San
Francisco and London. MediaLink is an Ascential company.

About Ascential plc:

(LSE:ASCL.L) is a specialist global information company that helps the
world’s most ambitious businesses win in the digital economy. Our
information, insights, connections, data and digital tools solve
customer problems in three disciplines:

  • Product Design via global trend forecasting service WGSN;
  • Marketing via global benchmark for creative excellence and
    effectiveness Cannes Lions and WARC and strategic advisory firm
    MediaLink; and
  • Sales via ecommerce-driven data, insights and advisory service Edge by
    Ascential, leading Amazon managed services provider Flywheel Digital,
    the world’s premier payments and Fin Tech congress Money20/20, global
    retail industry summit World Retail Congress and retail news outlet
    Retail Week.

Ascential also powers political, construction and environmental
intelligence brands DeHavilland, Glenigan and Groundsure.


Jennifer Seley, Vice President, Communications

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